The 33 by ASICS™ Collection represents an exciting new interpretation of the ASICS® Impact Guidance System®, the research-based, natural foot movement philosophy that we pioneered over ten years ago. In keeping with the latest that science has to offer, the 33 by ASICS™ Collection name is inspired by the 33 joints in the foot, and answers the call for everyday running shoes that deliver comfort, cushioning, and flexibility in a lightweight package.
For Spring 2012, we are proud to introduce two dramatically different shoes to the 33 by ASICS™ Collection, each with its own original and innovative technical story; the GEL-Excel33™ and the GEL-Neo33™.
The shoe was designed for the runner who is looking for lightweight, flexible footwear that can withstand the demands of high-mileage training. This speedy new shoe, with natural foot movement as a leading design focus, is built to be extremely durable and stand up to the rigors of serious running.
The ASICS 33 Collection™ delivers lightweight footwear with a focus on comfort and flexibility. And while runners are extremely excited about the direction and concept behind this collection, there was a call for these technologies to be combined in a lightweight stability option. Meet the brand new GEL-Neo33™. This addition to the ASICS 33 Collection is a high mileage trainer, with a stable, yet delightfully agile ride.
